We make health and wellness brands impossible to ignore on social media.
We help you cut through noisy feeds by combining clear, story-led organic content with paid media that builds trust, attracts the right audience, and turns attention into real enquiries through a focused 90-day growth system built for long-term partnership, not short-term output.
Trusted by health and wellbeing brands, founders, and award-winning teams
The 90-Day Growth System
Built for businesses that know their product or service works, but whose content does not yet reflect its value or attract the right audience consistently.
The system can run with or without paid media, although most clients choose to combine organic and paid so the right people see the right message faster.
Message and Direction
We clarify your offer, audience, positioning, and existing content so the strategy is clear before anything goes live. By the end of this phase, your first posts are ready to publish and your content starts going out from week 3.
Content and Campaign Activation
We build consistency by publishing clear, story-led content across the right platforms. Where paid media is included, campaigns begin supporting the strongest content so the right people see the message faster.
Performance and Optimisation
We review what is working across your content and campaigns, then refine the hooks, formats, messaging, and calls to action to improve engagement, DMs, enquiries, and website actions. The first 90 days build the foundation, but this is where long-term growth begins. From here, we continue improving the system as your ongoing growth partner.
Proven results
Real outcomes from brands we've worked with across health, wellbeing, and performance.
The New Health Institute
Anne Philippi's personal brand leading the conversation on psychedelic therapy and mental health.
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LinkedIn Impressions & 5.4% Instagram Engagement
More than double the people seeing her posts on LinkedIn each month, and an Instagram audience that actually engages, far above the 1% industry average.
Health Now
Clinical insourcing provider supporting NHS trusts to reduce waiting lists and improve patient access.
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LinkedIn Reach
Their content reached 65% more decision-makers in healthcare, the exact people they need in front of to win new contracts.
Clear Minds
Wellbeing app offering audio hypnotherapy to support mental health and personal growth.
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Brand Awareness
40% more potential users recognising and remembering the app, the foundation of trust before anyone downloads or pays.
Mission to Live Foundation
U.S. nonprofit funding access to psychedelic-assisted therapy for veterans and first responders.
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Instagram Reach
Nearly 11x more people discovering their mission, translating into wider awareness, more donors, and more veterans reached.
Building trust through story-led content
I'm Ethan, a social media strategist and creative director working with health and wellbeing brands that want their content to reflect the quality of what they do.
I started Resili Media from a genuine interest in mental health and a desire to help meaningful products and services reach the people they're designed to support.
I focus on building trust through story-led content while working closely with clients to create long-term partnerships rather than short-term output.
Trusted by wellness brands
Hear from brands who've transformed their social media presence.
Why Resili Media exists
Because most content in this space looks right but does not lead anywhere, so we help brands communicate in a way that people understand and act on.
How we approach work
We work as a creative partner, not just a service provider, so everything is built around understanding your audience and creating content that speaks to them properly.
How we'll work together
A clear path from our first conversation into the 90-day system and beyond.
Initial conversation
We start with a discovery call to understand your product or service, your audience, and where your content isn't working.
Weeks 1–3: Message and direction
We define how your product or service should be understood, so you're not second-guessing what to say and your content has a clear direction.
Weeks 4–8: Content and execution
We build and launch the content across your social media, creating a consistent system that reflects your product or service properly.
Weeks 9–12: Performance and refinement
We focus on what's working, improve engagement, and move towards generating consistent DMs, enquiries, and website actions.
Ongoing growth
We continue building on the traction already created, doubling down on what's working without it becoming something you have to manage day to day.
Let's have a conversation
If your content isn't reflecting the quality of what you offer, we'll fix that, bringing you the right audience, stronger engagement, and results that lead to enquiries.
Book a free 30-minute consultationNo pressure. No obligation. Just a genuine conversation.
For Clients
5% off your next invoice when a referral becomes a client.
For Service Providers
5% referral fee based on the package chosen.
FAQ
Let me clarify the questions that come up most.